Email Marketing Role Description

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The Migraine World Summit is an annual live event that is held each year in March or April. It is available for free online. The Migraine World Summit provides an opportunity to improve patients’ and caregivers’ understanding of migraine and headache disorders by providing access to leading migraine experts, doctors and specialists from around the world. 

Our mission is to reduce the global burden of migraine. By giving access to many of the world’s top experts, information is shared that can be discussed with the patients’ healthcare professionals to improve health and wellness.

ROLE OVERVIEW

The Email Marketing Team plays a key role in supporting the Migraine World Summit year-round, with the workload varying based on time of the year.

From June to January, volunteers create weekly emails that summarize key points from the previous March’s expert interviews.

In the two months leading up to the Summit, emails become more frequent and focus on promoting the event, engaging our audience, and welcoming new subscribers.

During the Summit, daily emails highlight each day’s events and guide viewers through the content.

Post-Summit, emails help maintain engagement and transition smoothly back to the regular weekly cadence in June.

Typically, one team member drafts an email based on a 30-minute interview transcript using a set format. A second team member reviews and edits the draft to ensure clarity, accuracy, and polish.

QUALITIES 

• You love writing and reading; language and grammar come naturally to you.
• You have strong editing skills and enjoy the editing process.
• You have an eye for grammatical errors and enjoy making text clearer, more concise, and more engaging.
• You welcome feedback on your writing and see editing as an opportunity to grow.
• You can write clearly about migraine-related topics in an accessible, informative way.
• You’re comfortable distilling information from a 30-minute expert interview into a focused email.
• You’re happy to work remotely with a distributed team, communicating in a timely manner to complete collaborative work.
• You can meet deadlines and support project timelines.

RESPONSIBILITIES

• Attend an initial MWS onboarding meeting.
• Participate in Email Marketing training sessions.
• Self-schedule and complete writing or review assignments according to deadlines.
• Communicate progress and flag any delays or issues to team leaders.
• Join weekly team meetings during the two-month lead-up to the Summit, and biweekly meetings during the remainder of the year.

QUALIFICATIONS

• Excellent written communication skills.
• Ability to absorb complex information and distill it into clear, concise messages.
• Strong attention to detail.
• Solid knowledge of migraine and headache disorders.
• Comfortable using or learning tools, including Google Docs and Slack.
• Ability to review content thoroughly to ensure accuracy, clarity, and quality.
• Willingness to stay engaged throughout the year (with flexibility for breaks).
• Experience with AI tools, or willingness to learn, to create efficiencies.

PREFERRED EXPERIENCE (helpful, but not required)

• Professional writing
• Editing
• Technical platform use
• Communications

ADDITIONAL INFORMATION

Location: Remote

Time Commitment: This role requires an average commitment of approximately 4 hours per week throughout the year. During the two months leading up to the Summit, time commitments may increase to 5–6 hours per week to accommodate additional planning and coordination needs.

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